The Products in the goodie bag are proudly sponsored by these lovely brands.
The brightest colors.
The softest touch.
The most uplifting fragrances.
Comfort helps you and your clothes look, smell and feel amazing.
How? Our active little balls of positively charged ions coat the fibers and deposit micro-capsules of fragrance, making clothes delightfully soft and vibrant and giving you little bursts of freshness.
Comfort Ultra Pure Concentrated Fabric Conditioner has been developed together with mums using only the kindest ingredients for the most gentle and sensitive skin. Its delicate formula is dermatologically tested* and recognized as being perfect for those with sensitive skin.
*Based on dermatological test
Did you know? Using detergents that produce too much suds (foam) can damage your front loader because the excess lather may wash away the motor oil on its bearing, resulting in costly repairs.
This is why Persil low-suds detergent is best recommended for front load washing machines.
Persil offers a range of products with additional benefits on top of powerful stain removal. Dermatologically tested*, Persil Sensitive is tough on stains and gentle on your baby’s skin, leaving their clothes feeling clean and fresh. It is also suitable for indoor drying.
*Based on dermatological test
Applecrumby & Fish
Applecrumby & Fish believes that premium quality and safe from chemical products can be affordable. A homegrown in-house brand, Applecrumby™ echoes and advocates its brand promise of the uncompromising production of Safe, Natural and Organic (S.N.O) baby products at an affordable pricing.
To date, we have Applecrumby™ Baby Wipes, Applecrumby™ Diapers, Applecrumby™ Detergents and many more to come!
Eagle brand Eucalyptus Baby Oil plus
About Borden Company
In the 1930s, a German chemist, Mr Wilhelm Hauffmann created the formula for the Eagle Brand Medicated Oil for J Lea Co., Singapore. The products were initially distributed throughout the Malay Peninsula and the surrounding regions. In 1960, J Lea Co was restructured and became known as Borden Company (Pte) Ltd.
Trusted for generations, Borden Company, using modern technology and GMP-certified facilities, is the pioneer in producing the uniquely-green Eagle Brand Medicated Oil, which is renowned for its characteristic fragrance. With her market leader status, Eagle Brand has successfully built upon her reputation and has achieved consumer brand loyalty in Asia、 Australia、 Europe、 America、 Canada and Africa.
Believing in hard work and sincerity, the company’s success can be attributed to the cohesive teamwork of its dedicated employees, suppliers and distributors. Borden Company is committed to continual research and development of new pharmaceutical products to better serve today’s needs.
Besides medicated oil, we are also offering a new Eucalyptus baby plus oil for your baby . Available in 60 ml in Unity , Guardian, Watsons and all medicated halls throughout Singapore .
Brimming with the goodness of Eucalyptus Oil and specially formulated for your precious infant, it will relieve your baby’s pain from stomach wind and aches. Emollient and moisturising for baby’s delicate skin, its non-greasy formula and fresh scent quickly soothes.
Wet wipes serves as a necessity for every child starting from birth, to nursery, even to initial years in primary school. It is with this reason that Bebesup wants to produce trustworthy, safe and good quality wipes for babies’ consumption. In fact, our wipes are good to be used from infancy onwards. With Bebesup’s zero harmful ingredient system, 6-stage Woongjin Coway water system, safe packaging system and CGMP clean production process system, our wipes are highly sought after by many parents.
Our award winning customer-centric wipes are also being certified by CCM (certificate of excellent consumer-centered management) and non-irritant certificate by KTR. Bebesup wipes can be purchased online from bebesupsg.com, Redmart, Qoo10 and Lazada, retail from Mt. Alvernia Pharmacy and 1010 mother and child outlets. Try out Bebesup wipes today to see the difference!
KCA Baby Diapers
Fudak Sendirian Berhad (富达) was set up in 1988 as a small scale tissue converter unit. To date, Fudak has achieved as one of the sole manufacturers for various household tissue products and baby diapers in Malaysia and Singapore.
Onwards Paper Industries and Onwards Paper Products are the main trading and marketing platform of our products. Home-brands and OEM brands includes FUDAK, ONWARDS, KCA, MAJULAH, SOFTESS, FIRST PRICE, PREFER, ECONSAVE, MYDIN, MOOD, HAPPY CHOICE, NSK, SUNSHINE, CERIA, FAMILY STORE, etc.
We believe our core values of integrity, client satisfaction, innovation and intellect differentiate us from our competitors. Our focus on developing and maintaining a measurable client satisfaction program has created a company culture where each of our products delivers world class quality for our customer.
Our story began more than 35 years ago when a young Southeast Asian pharmacist founded Pureen.
His vision for Pureen was as clear then as it is today: Thinking About Baby and You.
We continue to develop a family of products of the highest quality, made with the safest ingredients, produced under the safest standards.
Over the years, we have grown from our Pureen Baby product line to a full range of products designed to ease and comfort Baby, Mom and Family. Our mission remains constant: Thinking About Baby and You. Our Mission:
Thinking About Baby and You, we will continue to develop customized products of the highest quality, designed to meet our customers’ unique needs.
We will continue to share in your joys and to help banish your concerns. We live, work raise our children and care for our own families in Southeast Asia. You can depend on us to remain authentic and innovative, as we develop our products through constant,vigilant thinking about you and your needs.
A member of Pure Laboratories, Inc USA, The Pureen Family of Products are advanced formulations, made of the highest quality and safest ingredients, using the latest technologies and presented in the most useful packaging.
We hold Thinking About Baby and You in the highest regard. The goal of the Pureen Family of Products is always to earn and maintain your trust as the best resource for products and information that help you and your family feel better and look better.
Our products will always be represented by professionals who are passionate about wellness, and will always be available in stores that share our commitment to you and your family.
COCOA BUTTER FORMULA Massage Lotion for Stretch Marks
Palmer’s Cocoa Butter Formula Massage Lotion helps reduce the appearance of stretch marks with a special blend of pure Cocoa Butter, Vitamin E, Shea Butter and Bio C-Elaste®. Bio C-Elaste® is a powerful combination of Collagen, Elastin, Centella Asiatica, Sweet Almond Oil and Argan Oil. This non-greasy, all over body lotion helps improve elasticity and suppleness of stretching skin during and after pregnancy. Also recommended for stretch marks associated with weight fluctuations.
Jennifer Lovehewitt’s Palmer’s Stretch Mark
I love my Cradle of Love goodie bag! The diaper bag is so handy and full of useful items
The Cradle of Love Team is so lovely. Thank you for this great initiative!
I found out about Cradle of Love through my friends! Not only is the goodie bag great, their Facebook page is full of useful articles and awesome giveaways
I like how the goodie bag has diaper samples as it allows me to see which diaper brand works best for my baby!
Join the Cradle of Love Community
Cradle of Love is a project set out to offer pregnant mothers, parents with new born babies and/or kids (up to 3 years old) a free goodie bag! The goodie bag is filled with products, samples and vouchers for parents to use and try out.
This project is brought to you by TAG Pte Ltd. It is kindly supported by our partners and sponsors to help Singaporean/PR parents take care of their bundles of joy.
Eligibility criteria for the baby gift set
In order to qualify for registration, your newborn/infant/child must be: Singaporeans & Singapore PRs Below the age of 3 years old OR Currently still residing in their mummies’ tummy, awaiting to be born However, do note that each family household is strictly entitled to 1 COL bag/child. This project is executed by TAG Pte Ltd & supported by its partners & sponsors to aid Singaporean mummies and daddies for their newborn/infant/child’s fundamental needs.
With 20,000 sign-ups and growing. Join us today!
We organize monthly giveaways and contests every month! Do follow our social media handles on Facebook & Instagram!